This episode of our “In The Pocket” video series features Jason Soucy, Director of Sales for the Travelers Championship. Jason discusses how Travelers Championship has successfully unified diverse audiences through brand sponsorships. He discusses how the tournament goes beyond golf and how brands benefit as a result.
Our next “In The Pocket” video will be released September 10, featuring John Bordeaux, Vice President of the Connecticut Science Center.
Be sure to check out the past videos from seasons 1 & 2 and stay tuned for the next season of “In the Pocket” episodes featuring business leaders and innovators from a variety of companies and organizations.
We’d love to hear your feedback, ideas for interviews and recommendations for future guests – let us know what you think. We hope you’ll join us in the pocket!
Want to know more about the “In the Pocket” series? Check out our Managing Partner and Executive Creative Director Paul Pita’s series introduction and watch the past interviews in the series.