Posts by: Kim Pita
My career started as a journalist for community newspapers. I spent many of my early career days trying to find the next great front-page story. I would cull through press releases sent to me daily to see which news had the most merit. I attended Town Council, Board of Education and Planning and Zoning [...]
“We see Pita everywhere.” This is something that we have heard time and time again from clients, vendors, peers and prospective clients. My response: “We don’t really advertise; we just give.”
Not that there is anything wrong with advertising — after all, it’s the business that we are in. But for a small creative [...]
There are varied opinions out there about blogging, especially when it comes to business. Some see the value in spending the time to write, while others just don’t get it. That’s completely understandable. I wasn’t sure how I felt about it until I immersed myself into the blogosphere. And once you are in…it’s hard [...]
