Currently viewing the tag: "collaboration"
Today we sat down at the desk of our Interactive Art Director Nick Paradise to get a first-row look at what inspires him daily.
Nick, what’s on your desk?
1. “Another day in Paradise” sign – Sarcastic humor and cheesy signs are always fun!
2. Notebook and pencil – Whether I am sketching out [...]
Owning a business comes with many rewards, opportunities – and challenges.
One of the biggest challenges for many business owners is learning when to give up some control of the brand in which you’ve devoted your life and invested not only your money, but also your blood, sweat and tears. It can be very [...]
In this digital age, how do you create a website that speaks to your visitors’ needs, encourages conversation, showcases your capabilities, tells your company story and leaves a lasting impression? Those were the many questions The Pita Group considered when developing our new website.
Pita Marketing Intern Matthew Le sat down with [...]
How do you update a website that was developed before Google search, before online classrooms and before robust back-end database systems? That was the challenge facing The Pita Group when re-developing Hartford Public Library’s website. Our job was not only to help the library streamline its information, but also structure and design hplct.org [...]
This week, we asked our creative director Lisa Santoro if we could sneak a peek at her inspiration-filled office. She was happy to oblige.
Lisa, what’s on your desk?
Simpsons characters. The Simpsons is my all-time favorite animated television show – I even named my cat Maggie! These were a gift from my sister, [...]
Your company or organization is about to begin a massive project, and you need communications support. Or maybe you don’t feel your current communications agency is delivering on its promise, and you’re seeking a new one. Either way, you need to find a new agency. And we both know it can be a daunting, [...]
How do you efficiently and effectively build a web site that is essentially eight sites in one?
That was the challenge The Pita Group recently faced when developing a content-rich web portal for BlumShapiro. The accounting, tax and business consulting firm specializes in eight areas, each of which needed its [...]
In this series, we’ll explore five items on the desks of some of Pita’s employees—from the practical to the unique.
First up, the desk of Pita’s marketing manager, Stacy Otterbein.
Stacy, what’s on your desk?!
Notepads in various sizes. There’s at least six on my desk right now. I’m always making little [...]
Spring 2011 has been pretty busy at The Pita Group. We recently completed major marketing campaigns for two of our clients, including 11 TV spots, seven radio spots, three print ads, two billboards (and a partridge in a pear tree) – all within the same two-and-a-half-month span and all launching during the same week. [...]
As The Pita Group’s principal and executive creative director, I’m often asked: “What is the key to building a successful business?” My answer: Collaboration.
We are a company that emphatically listens. The more we listen and learn from our clients, the better our work. We think strategically and immerse ourselves into [...]
